Branded Reusable Cups, Mugs & Drinkware for Events, Festivals and Promotions

Branded reusable cups are widely used across festivals, trade shows, and corporate events, as well as in cafés, takeaway services, and hospitality settings. Designed to be customised with logos or brand artwork, they reinforce visual presence with every drink served.

Reusable plastic cups have become a go-to solution for events and promotional campaigns looking to combine sustainability, practicality, and brand visibility. Increasingly, companies, event organisers, and hospitality businesses are choosing custom reusable cups over single-use alternatives—reducing waste while keeping brand exposure active.

At The Brand Company, we bring over 20 years of experience supplying customisable cups, mugs, and reusable drinkware for festivals, conferences, trade shows, cafés, catering, and hospitality. Our approach combines sustainable promotional merchandise with effective brand visibility.

A Sustainable Solution for Events and Hospitality

Branded reusable cups are ideal for businesses looking to combine practicality with sustainability. Unlike single-use cups, they can be reused multiple times during the event and kept afterwards by attendees—turning them into a long-lasting brand asset.

They are especially recommended for high-attendance events such as music festivals, concerts, and exhibitions, where sustainability and user experience are key priorities.

Customisation to Strengthen Brand Identity

Custom reusable cups can feature logos, messages, or graphics directly on the product—transforming each cup, mug, or stein into a mobile advertising asset. 

They can be fully adapted to match the event theme or brand identity, making them particularly effective for corporate events, product launches, trade fairs, and promotional campaigns.

Depending on the material and design, we offer different printing techniques such as screen printing, direct printing, and engraving, ensuring alignment with your visual style.

Options for Cold Drinks and Takeaway Coffee

Reusable coffee cups are ideal for takeaway cafés or temporary coffee stations at events. Made from heat-resistant materials, they are suitable for hot beverages—perfect for serving coffee during colder seasons. 

These models can include lids, improving portability and enhancing the user experience. A reusable cup with lid is particularly practical in environments where attendees are on the move.

Different Formats for Different Events

Reusable plastic cups vary depending on their use—whether for beer and soft drinks at festivals or for coffee and hot beverages at corporate events.

Capacity, format, and material are tailored to the audience and event style, ensuring consistency with your brand image.

Long-Lasting Brand Promotion

Because they are reusable, attendees continue to use the cup, mug, or stein in their daily lives—extending brand exposure far beyond the event itself. 
For this reason, many companies incorporate them into marketing campaigns, event giveaways, or branded kits, turning them into a long-term promotional tool.

Frequently asked questions

We answer the most common questions about branded reusable cups

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What types of branded reusable cups are available? 

The most common options include reusable plastic cups, branded mugs, and beer mugs/steins, all customisable with logos and brand designs for events, promotions, or hospitality use.

What materials are used? Are they sustainable?

Our reusable drinkware is made from durable plastic, stainless steel, and other sustainable materials—offering a balance of strength, lightweight design, and customisation flexibility.

What capacities are available?

Typically between 250 ml and 500 ml, depending on the model.

Which reusable cups are best for festivals?

For festivals, durable reusable plastic cups with larger capacities are the most suitable, as they are designed for repeated use throughout the event.

Which reusable cups are best for coffee?

For coffee, we recommend reusable cups with lids, ideal for takeaway service or events where attendees move between different areas.

What are branded mugs and beer mugs used for?

Branded mugs and steins are ideal for inclusion in promotional kits or as event giveaways, helping extend brand visibility beyond the event.

Are reusable cups suitable for both hot and cold drinks?

Yes, they are designed to be used with both hot and cold beverages.

When will I receive my order? 

Most orders are delivered within 15 to 30 days, depending on the product, quantity, and delivery location.